PPC Management

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Pay per click advertising allows businesses and individuals to gain almost instant online targeted visibility for their products and services on search engines, content networks, and even on individual websites, with keyword-specific targeted ad placements.

Our Pay-per-click management service involves managing and optimising your PPC campaigns to increase your ROI by lowering your customer acquisition costs via the paid-search channel.

How PPC Campaigns Work

Your company (the advertiser) can use pay-per-click tools to bid for ad positions on search results pages and on websites which are relevant to your business and which will drive leads to your company via your website.

Your Paid-Search advert can appear in a number of places including:

  • On content networks which will display contextual ads on third-party owned web-properties, and offering content which are highly relevant to your own targeted keywords.
  • SERPs, ads or sponsored listings related to search results which appear above and on the side of most search engine results pages.
  • On specific individual websites displaying similar contextual ads with relevant on-page keywords and content.